1) Information on the collection of personal data and contact details of the person responsible

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following we will inform you about how we handle your personal data when you use our website. Personal data are all data with which you can be personally identified.

1.2 The person responsible for data processing on this website within the meaning of the Data Protection Basic Regulation (DSGVO) is Hotel Starton GmbH, Marie-Curie-Straße 16, 85055 Ingolstadt, Germany, Tel.: +49841 13807300, Fax: +49841 13807399, E-Mail: info@hotel-starton.de. The person responsible for the processing of personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data.

1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the person responsible). You can recognise an encrypted connection by the character string “https://” and the lock symbol in your browser line.

2) Data collection when visiting our website

When using our website for information purposes only, i.e. if you do not register or otherwise provide us with information, we only collect the data that your browser sends to our server (so-called “server log files”). When you call up our website, we collect the following data, which are technically necessary for us to display the website:

  • Our visited website
  • Date and time of access
  • Quantity of data sent in bytes
  • Source/reference from which you accessed the site
  • Used Browser
  • Operating system used
  • IP address used (possibly: in anonymised form)

Processing is carried out in accordance with Art. 6 Para. 1 letter f DSGVO on the basis of our justified interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files subsequently if there are concrete indications of illegal use.

3) Cookies

To make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your end device. Some of the cookies we use are deleted again after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your end device and enable us or our partner companies (third-party cookies) to recognise your browser on your next visit (so-called persistent cookies). If cookies are set, they collect and process certain user information to an individual extent, such as browser and location data and IP address values. Persistent cookies are automatically deleted after a specified period of time, which may vary depending on the cookie.

In some cases, cookies are used to simplify the ordering process by saving settings (e.g. remembering the contents of a virtual shopping basket for a later visit to the website). Insofar as personal data is also processed by individual cookies used by us, the processing is carried out in accordance with Art. 6 Para. 1 letter b DSGVO either for the execution of the contract or in accordance with Art. 6 Para. 1 letter f DSGVO to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

We may work with advertising partners who can help us to make our internet offer more interesting for you. For this purpose, cookies from partner companies are also stored on your hard drive when you visit our website (third-party cookies). If we work with the aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the information collected in each case within the following paragraphs.

Please note that you can set your browser so that you are informed about the setting of cookies and can decide individually about their acceptance or exclude the acceptance of cookies for certain cases or generally. Each browser differs in the way it manages the cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You will find these for the respective browsers under the following links:

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies

Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen

Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en

Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac

Opera: https://help.opera.com/en/latest/web-preferences/#cookies

Please note that the functionality of our website may be limited if cookies are not accepted.

4) Contact us

Personal data is collected when contacting us (e.g. via contact form or e-mail). Which data is collected in the case of a contact form can be seen from the respective contact form. These data are stored and used exclusively for the purpose of answering your request or for contacting you and the associated technical administration. The legal basis for the processing of this data is our legitimate interest in answering your request in accordance with Art. 6 Para. 1 letter f DSGVO. If your contact is aimed at the conclusion of a contract, an additional legal basis for the processing is Art. 6 para. 1 lit. b DSGVO. Your data will be deleted after final processing of your request. This is the case if it is clear from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

5) Registration with the portal or forum

You can register on our website by providing personal data. Which personal data is processed for registration is determined by the input mask used for registration. We use the so-called double-opt-in procedure for registration, i.e.  h. Your registration is only complete when you have previously confirmed your registration by clicking on the link contained in a confirmation e-mail sent to you for this purpose. If you do not confirm within 24 hours, your registration will be automatically deleted from our database. It is obligatory to provide the above-mentioned data. You can provide all other information voluntarily by using our portal.

If you use our portal, we will store the data required for the fulfilment of the contract, including any information on the method of payment, until you finally delete your access. Furthermore, we store the voluntary data provided by you for the time of your use of the portal, unless you delete them first. You can manage and change all details in the protected customer area. The legal basis is Art. 6 para. 1 lit. f DSGVO.

In addition, we store all content published by you (such as public contributions, pinboard entries, guestbook entries, etc.) in order to operate the website. We have a legitimate interest in providing the website with the complete user-generated content. The legal basis for this is Art. 6 para. 1 lit. f DSGVO. If you delete your account, your public statements, in particular in the forum, remain visible to all readers, but your account is no longer accessible. All other data will be deleted in this case.

6) Comment function

As part of the comment function on this website, in addition to your comment, information on the time of the comment’s creation and the commentator name you have chosen will be saved and published on this website. Furthermore, your IP address will be logged and saved. The IP address is saved for security reasons and in the event that the person concerned violates the rights of third parties or posts illegal content through a comment submitted. We need your e-mail address in order to contact you if a third party should complain about your published content as illegal. The legal basis for the storage of your data is article 6 paragraph 1 lit. b and f DSGVO. We reserve the right to delete comments if they are objected to as illegal by third parties.

7) Use of your data for direct advertising

Registration for our e-mail newsletter

If you register for our e-mail newsletter, we will send you regular information about our offers. Your e-mail address is the only mandatory information for the sending of the newsletter. The provision of further data is voluntary and is used to address you personally. We use the so-called double opt-in procedure for sending the newsletter. This means that we will only send you an e-mail newsletter if you have expressly confirmed that you agree to receive newsletters. We will then send you a confirmation e-mail asking you to confirm that you wish to receive the newsletter in future by clicking on a corresponding link.

By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 Para. 1 letter a DSGVO. When you register for the newsletter, we save your IP address entered by your Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you register for the newsletter will be used exclusively for the purpose of advertising in the newsletter. You can unsubscribe from the newsletter at any time using the link provided for this purpose in the newsletter or by sending a message to the person responsible mentioned at the beginning. Once you have cancelled your subscription, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use your data for other purposes that are permitted by law and about which we inform you in this declaration.

8) Online marketing

Facebook pixels for the creation of custom audiences

Within our online offer the so-called “Facebook pixel” of the social network Facebook is used, which is operated by Facebook Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland (“Facebook”).

If a user clicks on an advertisement placed by us, which is played on Facebook, an addition is added to the URL of our linked page by Facebook pixels. If our page allows sharing of data with Facebook via pixels, this URL parameter is written into the user’s browser via cookie, which sets our linked page itself. This cookie is then read by Facebook Pixel and enables the data to be forwarded to Facebook.

With the help of the Facebook pixel, on the one hand, Facebook is able to determine the visitors of our online offer as a target group for the presentation of ads (so-called “Facebook ads”). Accordingly, we use the Facebook Pixel to display the Facebook Ads placed by us only to those Facebook users who have also shown an interest in our online offer or who exhibit certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Facebook (so-called “custom audiences”). With the help of the Facebook pixel, we also want to ensure that our Facebook Ads correspond to the potential interest of the users and do not appear annoying. This enables us to further evaluate the effectiveness of Facebook Ads for statistical and market research purposes by tracking whether users have been redirected to our website after clicking on a Facebook Ad (so-called “conversion”).

The data collected is anonymous to us, so we cannot draw conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook Data Usage Guidelines (https://www.facebook.com/about/privacy/). The data may enable Facebook and its partners to place advertisements on and outside of Facebook.

The data processing associated with the use of the Facebook Pixel is based on our predominantly justified interest in the evaluation, optimisation and economic operation of our online offer as well as our advertising measures in accordance with Art. 6 para. 1 lit. f DSGVO.

The information generated by Facebook is usually transferred to a Facebook server and stored there, and may also be transferred to the servers of Facebook Inc. in the USA. Facebook Inc. with headquarters in the USA is certified for the us-European data protection agreement “Privacy Shield”, which guarantees compliance with the data protection level applicable in the EU.

To opt-out of Facebook pixel tracking and the use of your data to display Facebook ads in general, you can set an opt-out cookie by clicking on the link below, which will disable Facebook pixel tracking:

Facebook-Pixel deaktivieren

This opt-out cookie only works in this browser and only for this domain. If you delete your cookies in this browser, you will need to click the above link again.

9) Web analysis services

Google (Universal) Analytics

Google Analytics with demographic characteristics

This website uses Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google Analytics uses so-called cookies, i.e. text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website (including the abbreviated IP address) is usually transferred to a Google server and stored there, and may also be transferred to the servers of Google LLC. in the USA.

This website uses Google Analytics exclusively with the extension “_anonymizeIp()”, which ensures anonymisation of the IP address by shortening it and excludes any direct personal reference. Through the extension, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before. Only in exceptional cases will the full IP address be transferred to a server of Google LLC.in the USA and shortened there. In these exceptional cases, this processing is carried out in accordance with Art. 6 para. 1 letter f DSGVO on the basis of our justified interest in the statistical analysis of user behaviour for optimisation and marketing purposes.

On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activities and to provide us with further services related to website and internet use. The IP address transmitted by your browser within the framework of Google Analytics is not combined with other data from Google.

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de

As an alternative to the browser plugin or within browsers on mobile devices, please click on the following link to set an opt-out cookie that will prevent Google Analytics from collecting data within this website in the future (this opt-out cookie only works in this browser and only for this domain, if you delete your cookies in this browser you will have to click this link again):Disable Google Analytics

In the event that personal data is transferred to Google LLC. based in the USA, Google LLC. has certified itself for the us European data protection agreement “Privacy Shield”, which guarantees compliance with the level of data protection applicable in the EU. A current certificate can be viewed here: https://www.privacyshield.gov/list

This website also uses the “demographic features” function of Google Analytics. This allows reports to be generated which contain statements on demographic data such as age, gender and interests of the site visitors. This data is derived from interest-based advertising by Google, the Google Display Network, as well as from visitor data from third parties. You can disable this feature at any time by changing the ad settings in your Google Account, or you can opt-out of having your information collected by Google Analytics as shown below.

You can deactivate it using a Google browser plug-in (https://tools.google.com/dlpage/gaoptout?hl=de). As an alternative to the browser plugin or within browsers on mobile devices, please click on the following link to set an opt-out cookie that will prevent Google Analytics from collecting data within this website in the future (this opt-out cookie only works in this browser and only for this domain, if you delete your cookies in this browser, you will have to click this link again): Disable Google Analytics

Further information on Google (Universal) Analytics can be found here: https://support.google.com/analytics/answer/2838718?hl=de&ref_topic=6010376

10) Using a live chat system

Own live chat system

On this website, for the purpose of operating a live chat system to answer live requests, your communicated chat name and chat content will be collected as data and stored for the course of the chat. The chat and your specified chat name are stored exclusively in the so-called RAM (Random Access Memory) and are deleted immediately as soon as we or you have finished the chat conversation, but at the latest 2 hours after the last message in the chat history. Cookies are used to operate the chat function. Cookies are small text files that are stored locally in the cache of the Internet browser of the site visitor. The cookies enable the recognition of the internet browser of the site visitor in order to ensure differentiation of the individual users of the chat function of our website.

Insofar as the information collected in this way contains a personal reference, processing is carried out in accordance with Art. 6 Para. 1 letter f DSGVO on the basis of our justified interest in effective customer service and the statistical analysis of user behaviour for optimisation purposes.

In order to avoid the storage of cookies, you can set your internet browser so that no more cookies can be stored on your computer in the future or that already stored cookies are deleted. However, switching off all cookies may mean that the chat function on our website can no longer be executed.

11) Tools and others

Google Maps

On our website we use Google Maps (API) from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google Maps is a web service for the display of interactive (land) maps to visually present geographical information. By using this service, our location will be displayed to you and any approach will be easier.

Already when you call up those sub-pages in which the map of Google Maps is integrated, information about your use of our website (such as your IP address) is transmitted to Google’s servers and stored there. This may also result in a transmission to the servers of Google LLC. in the USA. This happens regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged in at Google, your data will be assigned directly to your account. If you do not wish to be assigned to your profile on Google, you must log out before activating the button. Google saves your data (even for users who are not logged in) as user profiles and evaluates them. The collection, storage and evaluation are carried out in accordance with Art. 6 para. 1 letter f DSGVO on the basis of Google’s legitimate interest in the insertion of personalised advertising, market research and/or the needs-based design of Google websites. You have a right of objection to the creation of these user profiles, whereby you must contact Google to exercise this right.

In the event that personal data is transferred to Google LLC. based in the USA, Google LLC. has certified itself for the us European data protection agreement “Privacy Shield”, which guarantees compliance with the level of data protection applicable in the EU. A current certificate can be viewed here: https://www.privacyshield.gov/list

If you do not agree with the future transmission of your data to Google in the context of the use of Google Maps, there is also the possibility to completely deactivate the web service of Google Maps by switching off the application JavaScript in your browser. Google Maps and thus the map display on this website cannot then be used.

You can view Google’s terms of use at https://www.google.de/intl/de/policies/terms/regional.html. The additional terms of use for Google Maps can be found at https://www.google.com/intl/de_US/help/terms_maps.html.

Detailed information on data protection in connection with the use of Google Maps can be found on the Google website (“Google Privacy Policy”): https://www.google.de/intl/de/policies/privacy/

12) Rights of the data subject

12.1 The applicable data protection law grants you comprehensive data protection rights (rights of access and intervention) vis-à-vis the data controller with regard to the processing of your personal data, about which we inform you below:

  • Right of access in accordance with Art. 15 DSGVO: In particular, you have a right of access to your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data have been or will be disclosed, the planned storage period or the criteria for determining the storage period, the existence of a right of rectification, erasure, restriction of processing, opposition to processing, complaint to a supervisory authority, the origin of your data if it was not collected from you by us, the existence of automated decision making including profiling and, if applicable, meaningful information about the logic involved and the scope and intended effects of such processing on you, as well as your right to be informed of the guarantees provided under Art. 46 DPA when your data is transferred to third countries;
  • Right of rectification in accordance with Art. 16 DSGVO: You have the right to have incorrect data relating to you corrected without delay and/or to have your incomplete data stored by us completed;
  • Right to deletion in accordance with Art. 17 DSGVO: You have the right to request the deletion of your personal data if the conditions of Art. 17 para. 1 DSGVO are met. However, this right does not apply in particular if the processing is necessary for the exercise of the right to freedom of expression and information, for the fulfilment of a legal obligation, for reasons of public interest or for the assertion, exercise or defence of legal claims;
  • Right to limit processing in accordance with Art. 18 DSGVO: You have the right to demand that the processing of your personal data be limited as long as the accuracy of your data, which you dispute, is verified, if you refuse to have your data deleted due to unauthorised data processing and instead demand that the processing of your data be limited, if you require your data for the assertion, exercise or defence of legal claims, after we no longer require these data after the purpose has been achieved, or if you have lodged an objection on the grounds of your particular situation, as long as it has not yet been determined whether our justified reasons outweigh the objection;
  • Right to information in accordance with Art. 19 DSGVO: If you have asserted the right to rectification, erasure or limitation of processing vis-à-vis the controller, the controller is obliged to notify all recipients to whom the personal data concerning you have been disclosed of this rectification, erasure or limitation of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed of these recipients.
  • Right to data transferability in accordance with Art. 20 DSGVO: You have the right to receive your personal data that you have provided us with in a structured, common and machine-readable format or to request that it be transferred to another responsible party, insofar as this is technically feasible;
  • Right to revoke consents granted in accordance with Art. 7 Para. 3 DSGVO: You have the right to revoke at any time, with effect for the future, any consent to the processing of data that you have once granted. In the event of revocation, we will immediately delete the data concerned, unless further processing cannot be based on a legal basis for processing without consent. Revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until revocation;
  • Right of appeal under Art. 77 DSGVO: If you believe that the processing of personal data relating to you is in breach of the DPA, you have the right – without prejudice to any other administrative or judicial remedy – to lodge a complaint with a supervisory authority, in particular in the Member State in which you are resident, your place of work or the place where the alleged breach occurs.

12.2 RIGHT OF OBJECTION

IF WE PROCESS YOUR PERSONAL DATA IN THE CONTEXT OF A BALANCING OF INTERESTS DUE TO OUR PREDOMINANT LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE FOR REASONS ARISING FROM YOUR SPECIAL SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO FURTHER PROCESSING IF WE CAN PROVE THAT THERE ARE COMPELLING REASONS FOR PROCESSING WORTHY OF PROTECTION WHICH OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH MARKETING. YOU MAY EXERCISE YOUR RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

13) Duration of storage of personal data

The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and – if relevant – additionally by the respective legal retention period (e.g. retention periods under commercial and tax law).

When personal data are processed on the basis of express consent pursuant to Art. 6 para. 1 letter a DSGVO, these data are stored until the person concerned withdraws his or her consent.

If there are legal retention periods for data which are processed within the framework of legal or similar obligations based on Art. 6 Para. 1 letter b DSGVO, these data are routinely deleted after expiry of the retention periods, provided that they are no longer required for the fulfilment or initiation of the contract and/or we have no justified interest in their further storage.

When personal data are processed on the basis of Art. 6 Para. 1 letter f DSGVO, these data are stored until the person concerned exercises his or her right of objection in accordance with Art. 21 Para. 1 DSGVO, unless we can prove compelling reasons for processing which are worthy of protection and which outweigh the interests, rights and freedoms of the person concerned, or the processing serves to assert, exercise or defend legal claims.

When personal data are processed for the purpose of direct advertising on the basis of Art. 6 para. 1 letter f DSGVO, these data are stored until the person concerned exercises his or her right of objection under Art. 21 para. 2 DSGVO.

Unless otherwise stated in the other information in this statement on specific processing situations, stored personal data will otherwise be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.